School supplies barely clear the holiday section before inflatable snowmen, walls of lights and gift guides fill our favorite retailers, news feeds and email inboxes.

And if you’re a marketer, especially in the e-commerce arena then you are starting to feel the heat. As you are finalizing your brand’s marketing strategy and campaigns for the holiday season you need make sure you have covered the five tips listed below. Continue reading “5 Ways Marketers Need To Prepare For The 2017 Holiday Season”