It’s easy to see why mobile is a uuuuge priority for the marketing world in 2016.
According to McKinsey, more than half of US consumers aged 13-64 are using smartphones and marketers are taking note. With the accessibility cell phones provide, people are spending the majority of their internet time via their mobile device, and we have been thinking a lot about how consumer engagement will change.
Here are four changes you can expect to see happening in mobile, are you ready to make these a part of your mobile strategy? Continue reading “Are You Ready For These 4 Changes in Mobile?”