Maybe instead of asking if search is relevant, you should be wondering if your SEO strategy is! Search engines have changed so much in the past couple of years because the way people search is changing- has your marketing team, agency, brand kept up? Continue reading “Is Search Still Relevant In 2017?”
What do you do when you have a client that is persistent in how they want you to spend their money and run their creative? Where to promote and how to drive traffic to their business? But yet, they had kind of hired you for that very reason…
Do you do what they want without any opinion? After all, if you are doing what they want you to can’t you do anything wrong… right? But what if you don’t think they are 100% right? None of that sounds like the glamours side of agency life. Having to explain to your client why they’re wrong and that this is your job. Yikes! Continue reading “So Search or Social?”
With Christmas decorations hanging up at most retailers and Neiman Marcus revealing their official Holiday Guide is it safe to say that the holidays are upon us?
And if so, that means that online advertising is about to get a whole lot more expensive. Our budgets aren’t going to feel so big, and decisions need to be for where and when our online ad spend is going. Continue reading “What Is The Best Online AD Tool For The Holidays?”